Port wine deserves a bestselling ranking, given that it’s a unique wine in the world and that it sells hundreds of thousands of bottles a year in our shop.
Like last year, Cadão Ruby remains our members' favorite port, as does Graham's Tawny 10 years, which holds on to second place.
The Cadão brand is undoubtedly our members' favorite, with Cadão Tawny coming in third and Cadão White and Cadão Tawny 10 years in our top 30.
Although it’s a recent brand compared to the other Port brands on this list, it combines a very competitive price with quality that guarantees customer loyalty.
Graham's, on the other hand, which is on the list of the world's most recognized brands, has 5 of its wines on this top sellers list, in both Ruby and Tawny styles. This is a clear indication that our members are looking not only for price, but above all for the guarantee of quality that older Port brands usually provide.
A paradigm shift is the fact that 10 of the wines on this short list are White Ports, which clearly demonstrates that Port is not a style of drink that stands still in time and is only to be consumed with desserts or after a meal as a digestive.
White Port and also Pink Port, which has one presence on this list with Offley Pink, are mainly consumed as aperitifs and nowadays are very versatile for making cocktails, where Port Tonic is already on the cocktail list of most restaurants or bars.
In general terms, all three of the major styles, Ruby, Tawny and White, are equally present. There are many new Ports where the price factor has certainly had an effect, but there are also some aged Ports, such as the aforementioned Graham's, but also from Ferreira.
More than the price or the style of wine, the standard is clear, what you want in a Port is the guarantee of quality that centuries-old brands offer and that's why we see all the big brands present in this short list of the best-selling Ports in 2024.